Services
By George Athanasopoulos
By George Athanasopoulos
An overview of everything we offer from website design and WooCommerce development to ongoing maintenance, hosting, and technical support.
Search Engine Optimization (SEO)
Search Engine Optimization is the process of making your website more visible in Google and other search engines - so the right people find you at the right time, without paying for ads. Done properly, SEO is one of the highest-return investments a business can make online. We offer both a one-time SEO project and an ongoing monthly SEO service, depending on your goals and where your website currently stands. What Bad SEO Looks Like Most websites we encounter have the same problems: pages targeting the wrong keywords, content that doesn't match what people are actually searching for, technical issues that quietly hurt rankings, and no structured plan for growth. SEO that isn't based on real data is guesswork - and guesswork doesn't rank. How We Approach SEO Industry & Keyword Research Analysis Everything starts with research. We analyse your industry, your competitors, and the actual search terms your potential customers use. We identify which keywords are worth targeting - balancing search volume, competition, and commercial intent - and build a complete picture of the opportunity available to your website. Keyword Mapping Once we have the research, we map each keyword to the right page on your website. This ensures every page has a clear purpose and targets the right terms - no overlapping, no wasted pages, no guesswork. On-Page SEO Application We apply the analysis directly to your website - optimising page titles, meta descriptions, headings, content structure, internal linking, and URL structure based on the mapping. Every change is intentional and data-driven. Website Speed Optimization Page speed is a confirmed Google ranking factor. A slow website doesn't just frustrate visitors - it ranks lower. Our SEO service includes performance optimisation to ensure your website meets modern speed standards. Fast websites rank better and convert better. Technical SEO We audit and fix the technical foundations of your website - crawlability, indexability, sitemap structure, schema markup, canonical tags, redirect chains, broken links, and more. These are the things Google looks at before it even reads your content. Monthly SEO - Ongoing Growth SEO is not a one-time task. Search trends shift, competitors move, and Google updates its algorithm constantly. Our monthly SEO service keeps your website moving forward with: - Keyword tracking - we monitor your rankings for all target keywords every month and track progress over time - Opportunity identification - we continuously look for new keywords, content gaps, and ranking opportunities as your market evolves - Content strategy & articles - we plan and produce SEO-optimised content (articles, guides, FAQs) that targets real search intent and builds your authority over time - Ongoing optimisation - adjustments to existing pages based on performance data, search trends, and algorithm changes - Monthly reporting & consulting - a clear report of where you stand, what moved, what we're working on next, and strategic advice on your broader online presence Before We Start Monthly SEO - Prerequisites Ongoing SEO only works if the foundation is solid. Before we begin any monthly partnership, we assess your website's current state. If there are technical SEO issues, they need to be resolved first - a website with broken foundations won't benefit from content and keyword work on top of it. Similarly, if your website is slow, speed optimisation is mandatory before proceeding. Page speed directly affects rankings and user experience - there's no point building SEO on a slow website. This means our typical onboarding flow is: 1. SEO audit - we assess your website's current technical state, speed, and existing content 2. Fix what needs fixing - technical SEO corrections, speed optimisation if needed, on-page cleanup 3. Apply the research - keyword mapping and on-page SEO application 4. Begin monthly partnership - with a clean, optimised foundation, the ongoing work actually produces results We won't take on a monthly SEO client whose website isn't ready - it wouldn't be fair to you or to us. How Long Before You See Results? SEO is a medium to long-term investment. Here's a realistic timeline: - First 1–3 months - technical fixes applied, pages optimised, Google begins re-crawling and re-evaluating your website. You may see minor early movement in rankings. - 3–6 months - more visible ranking improvements, especially for lower-competition keywords. Traffic starts to grow. - 6–12 months - significant results for competitive keywords, compounding traffic growth as content builds authority over time. These timelines vary depending on your industry, competition level, how established your website is, and how consistently the work is done. What we can guarantee is that every action we take is data-driven and aimed at sustainable, long-term growth — not quick fixes that disappear with the next algorithm update. One-Time SEO Project If you need a solid SEO foundation without an ongoing commitment, our one-time SEO project covers the full research, mapping, and on-page application - giving your website a properly structured, optimised starting point you can build on. Who This Is For - Businesses that rely on Google to bring in customers - Websites that get traffic but don't convert because the wrong people are landing on them - New websites that need to be set up correctly from the start - Existing websites that have never had proper SEO applied - Businesses currently paying for ads who want to reduce that dependency over time Ready to Talk SEO? → Start Your Project
Website Speed Optimization
A slow website costs you visitors, rankings, and revenue. Studies consistently show that most users abandon a page that takes more than 3 seconds to load - and Google uses page speed as a direct ranking factor. Speed optimization is not a luxury; it's a necessity for any website that takes its online presence seriously. Our Website Speed Optimization service is a one-time, in-depth project that targets every layer of your website's performance - from the server it runs on to the way scripts load in the browser. What We Target and Fix Hosting & Server Foundation Speed starts at the infrastructure level. We review your hosting environment and ensure it's properly configured for WordPress - the right PHP version, server-side caching, resource allocation, and response time. A website on poor hosting cannot be made truly fast regardless of what you do at the WordPress level. WordPress, Theme & Plugin Updates Outdated WordPress core, themes, and plugins are a common source of performance issues. We ensure everything is on the latest stable version before optimisation begins - older versions often carry inefficient code that newer releases have already fixed. Code Compression & Minification We minify and compress HTML, CSS, and JavaScript files - removing unnecessary characters, whitespace, and redundant code that add weight to every page load without any benefit to the end user. Proper Caching Setup We implement a multi-layer caching strategy - page caching, object caching, and browser caching - so that returning visitors and even first-time visitors get your pages served as fast as possible without the server doing unnecessary work on every request. Image Optimisation & Modern Formats Images are typically the largest assets on any webpage. We compress all images without visible quality loss and convert them to modern formats such as WebP, which load significantly faster than traditional JPEG or PNG while maintaining visual quality. Script Management - Load Only What's Needed One of the most impactful and often overlooked optimisations. Many plugins load their scripts and stylesheets on every page of your website - even where they're completely irrelevant. For example, a contact form plugin loading its scripts on your homepage serves no purpose and slows it down. We audit every plugin's script footprint and disable loading on pages where it isn't needed. Replacing & Removing Problematic Plugins Some plugins are fundamentally inefficient - poorly coded, bloated, or simply incompatible with a fast setup. We identify plugins that cause measurable delays and either replace them with lighter alternatives or remove them entirely where possible. Third-Party Script Optimisation Scripts from external services - analytics tools, chat widgets, ad pixels, social embeds - can significantly slow down page load if handled incorrectly. We implement proper loading strategies for third-party scripts (deferred loading, facade techniques, and similar methods) so they don't block your page from rendering. Asset Preloading Critical assets such as fonts, hero images, and key stylesheets are preloaded so the browser fetches them as early as possible - reducing perceived load time and improving Core Web Vitals scores. What We Guarantee When we complete a speed optimisation project on a properly supported website, we target: - Under 2 seconds total page load time - 90+ score on Google PageSpeed Insights These are real, measurable results - not estimates. Important Disclaimers Website speed optimisation is a technical process that depends heavily on the quality of your theme and plugins. There are situations that can complicate or limit what's achievable: - Poorly coded or unsupported themes - some themes, particularly older or heavily bloated ones, carry inefficiencies that are difficult or impossible to fully resolve without replacing the theme itself. If we identify this during the project, we will flag it and make recommendations. - Poorly coded or unmaintained plugins - similarly, certain plugins introduce unavoidable performance overhead. We will identify these and suggest alternatives where they exist. - Custom-developed themes or plugins - custom code that hasn't been built with performance in mind may require refactoring. We will advise on the scope of what's needed. In any of these situations, we will always be transparent about what's achievable and what your options are before proceeding. Who This Is For - Websites that score poorly on Google PageSpeed or Core Web Vitals - Businesses where slow load speed is affecting SEO rankings - WooCommerce stores where checkout speed directly affects conversion rate - Any website that hasn't had a technical performance review since it was built Ready to Speed Up Your Website? → Start Your Project
Newsletter Setup
Email newsletters remain one of the highest-return marketing channels available - direct communication with your audience, no algorithm, no paid reach. We set up everything you need to start building and sending to your list, with a strong recommendation on how to do it the right way from day one. Two Approaches - And Which One We Recommend Option A: Third-Party Newsletter Platforms (Mailchimp, Brevo, etc.) The most well-known approach. You sign up for a subscription-based service, manage your list there, and send from their platform. The downside: these services charge based on the number of subscribers and emails sent. As your list grows, so does your monthly bill - significantly. Your data lives on someone else's platform, you're subject to their pricing changes, and you're locked into their feature set and limitations. This option works and we can set it up, but it's not what we recommend for most clients. Option B: Your Own Newsletter System - Hosted in WordPress (Recommended) We set up a professional newsletter system hosted directly inside your WordPress website. Subscribers, lists, campaigns, automations, and flows are all managed from your WordPress dashboard - no third-party subscription, no per-subscriber fees, no external platform to depend on. Your data stays yours. Your costs stay flat. And as your list grows from 100 to 100,000 subscribers, your setup doesn't change and your costs don't spike. The Sending Infrastructure: Amazon SES A newsletter system is only as good as its ability to actually deliver emails to inboxes. For the sending layer, we connect your setup to Amazon SES (Simple Email Service) - an enterprise-grade email delivery infrastructure used by some of the largest companies in the world. Why Amazon SES: - Exceptional deliverability - emails reach inboxes, not spam folders - Automated bounce and complaint handling — bounced emails and spam complaints are processed automatically, keeping your sender reputation clean - Transparent data - full visibility into delivery, open, and bounce statistics - Minimal cost - sending costs are extremely low per email, making it far more economical than subscription-based platforms as your list scales Note: Amazon SES pricing is subject to change - please verify current rates directly with Amazon. What We Set Up - Full newsletter system installation and configuration inside your WordPress - Subscriber forms and opt-in flows integrated into your website - List management and segmentation setup - Amazon SES account configuration and domain verification (DKIM, SPF, DMARC) for maximum deliverability - Bounce and complaint handling configuration - Welcome email and basic automation flows - Testing and verification before go-live Who This Is For - Businesses that want to build and own their email list - Anyone currently paying growing monthly fees to a newsletter platform and looking for a better alternative - Clients launching a new website who want email marketing built in from the start - WooCommerce stores looking to set up abandoned cart emails, post-purchase flows, and customer retention campaigns Ready to Set Up Your Newsletter? → Start Your Project
Conversions & Tracking Setup
Running ads or investing in SEO without proper tracking in place means making decisions based on incomplete or incorrect data. You might think a campaign is working when it isn't - or miss what's actually driving results. A properly configured tracking setup gives you full visibility into how visitors find you, what they do on your website, and what actions lead to real business outcomes. We set up your entire tracking infrastructure correctly, in full compliance with GDPR and Google Consent Mode v2 requirements. What We Set Up Google Tag Manager The foundation of a clean tracking setup. Instead of adding individual scripts directly to your website, everything runs through Google Tag Manager - a single container that manages all your tracking tags in one place. This keeps your website clean, makes future changes easier, and ensures tags fire correctly without conflicting with each other. Google Analytics 4 (GA4) Full GA4 implementation with proper event tracking - not just pageviews, but meaningful interactions such as form submissions, button clicks, scroll depth, and custom conversion events relevant to your business. We configure it correctly from the start so your data is accurate and actionable. Google Consent Mode v2 Required for GDPR compliance and essential for maintaining data quality with Google's ad and analytics products. We implement Consent Mode v2 so that tracking adapts correctly based on each visitor's cookie consent choice - protecting you legally while preserving as much measurement data as possible. Meta (Facebook) Pixel Full Meta Pixel implementation with standard and custom events configured for your specific conversion goals - whether that's a form submission, a purchase, a phone call click, or any other action that matters to your business. TikTok Pixel TikTok event tracking setup with conversion events mapped to your website actions - essential for anyone running or planning to run TikTok ad campaigns. LinkedIn Insight Tag LinkedIn tracking setup for businesses targeting professional audiences - tracks conversions and enables LinkedIn retargeting campaigns. Hotjar Heatmaps, session recordings, and user behaviour analytics. Hotjar shows you exactly how real visitors interact with your pages - where they click, how far they scroll, and where they drop off. Invaluable for understanding what's working and what isn't on your website. Custom Conversions Beyond standard events, we configure custom conversions specific to your business - tracking the exact actions that matter most, whether that's a specific form, a download, a phone number click, a WhatsApp button, or a checkout completion on WooCommerce. GDPR Compliance All tracking is implemented in full compliance with GDPR requirements. We ensure your cookie consent mechanism is correctly connected to your tracking setup so that tags only fire based on the visitor's actual consent - protecting your business from regulatory risk. Why Proper Setup Matters A pixel installed incorrectly fires on the wrong pages, misses conversions, or tracks the same event multiple times — corrupting your data and wasting your ad budget. GDPR non-compliance can result in fines. Google Consent Mode v2 implemented incorrectly means losing data and degrading your ad performance. We do this properly - not just installed, but configured, tested, and verified. Who This Is For - Businesses running or planning to run paid ads on Meta, Google, TikTok, or LinkedIn - Anyone who wants to understand what visitors are actually doing on their website - WooCommerce stores that need accurate purchase and revenue tracking - Websites that have tracking installed but have never verified it works correctly - Any business that needs to be GDPR compliant with their analytics and advertising setup Ready to Set Up Proper Tracking? → Start Your Project
WooCommerce Subscriptions
Selling a product or service once is good. Getting paid for it automatically every month is better. WooCommerce Subscriptions transforms your WooCommerce store into a fully functional subscription business - handling recurring payments, renewals, cancellations, and everything in between, automatically. Whether you're selling a membership, a monthly service, a physical product on a recurring basis, or a SaaS-style offering, we set up the entire subscription system from scratch - correctly, completely, and ready to scale. What We Set Up WooCommerce Subscriptions Plugin Installation and full configuration of the WooCommerce Subscriptions plugin - the industry standard for recurring payments in WooCommerce. We configure all global settings correctly based on your specific business model before a single product is created. Subscription Products We create and configure your subscription products with the right billing logic - weekly, monthly, annual, or custom billing cycles, free trials, sign-up fees, and any combination your business requires. Each product is set up and tested end to end before going live. Payment Gateway Integration Subscriptions require a payment gateway that supports automatic recurring charges. We integrate and configure the right gateway for your business - Stripe, PayPal, or others - ensuring that automatic renewal charges work correctly without any manual intervention. Trial Periods & Sign-Up Fees If your subscription model includes free or paid trial periods, we configure these correctly - including what happens when the trial ends, how the transition to a paid plan is handled, and how failed payments at trial end are managed. Upgrade & Downgrade Flows If you offer multiple subscription tiers, we configure the logic for plan changes - how prorated charges or credits are handled when a subscriber moves between plans, and how the transition is communicated to the customer. Renewal Notification Emails Subscribers are automatically notified before their renewal date - giving them time to review, update payment details, or cancel if needed. We configure these emails to be clear, professional, and on-brand. Failed Payment Handling & Dunning When a renewal payment fails, the system doesn't just give up. We configure automatic retry logic and dunning emails - a sequence of notifications that prompt the subscriber to update their payment details before their subscription is cancelled. This recovers a significant portion of failed renewals that would otherwise be lost. Cancellation & Expiry Management We configure what happens when a subscription is cancelled or expires - access revocation, account status changes, follow-up emails, and any other logic specific to your business model. Subscriber Management Your team will be able to manage all subscriptions from the WooCommerce dashboard - view active subscribers, process manual renewals, issue refunds, change billing dates, and handle any subscriber requests without needing technical knowledge. Who This Is For - Businesses selling monthly or annual services who want to automate billing entirely - WooCommerce stores offering physical products on a subscription basis (monthly boxes, consumables, etc.) - Membership websites that need recurring access control tied to subscription status - Any business currently managing recurring payments manually who wants to automate the entire process Ready to Set Up Subscriptions? → Start Your Project
Website Development
Your website is not a brochure. It is the most important sales and communication tool your business has online - and it should be built to perform, not just to exist. We design and develop WordPress websites that are built around your business goals, your audience, and your growth. Every project is managed directly by George Athanasopoulos, Managing Director of ATH Development - not delegated to a junior team. Not Your Average WordPress Website There is a significant difference between a website built on a pre-made template and a website built from scratch with a clear strategy behind it. We do not use ready-made templates. Every website we build starts with research and ends with a custom design created specifically for your business, your audience, and your goals. We are a certified WordPress & WooCommerce Agency Partner and a Google Partner - which means we understand what Google expects from a website technically, structurally, and from a content perspective, and we build accordingly. How We Work Industry & Business Research Before we design a single page, we study your industry, your competitors, and your market position. We identify what your potential customers are looking for, how they make decisions, and what a website needs to do to convert them. Defining Business Goals & Target Audience We work with you to define exactly what your website needs to achieve - whether that's generating leads, booking appointments, selling products, building authority, or a combination. We then identify your target audience and design everything around them. Custom Design Your website is designed from scratch - colours, typography, layout, and visual language all aligned with your brand and crafted to make the right impression on your specific audience. No templates, no shortcuts. Conversion-Focused Development A beautiful website that doesn't convert is a missed opportunity. Every page is built with your business goals in mind - strategically placed contact forms, click-to-call buttons, subscription flows, calls to action, and any other conversion element relevant to your business. We build websites that turn visitors into enquiries, bookings, and sales. Technical SEO & Infrastructure From the moment your website goes live, it is built to be found. We implement proper technical SEO foundations - site structure, URL architecture, meta setup, schema markup, sitemap, Search Console integration, and everything Google needs to crawl and index your website correctly. Performance Optimisation Every website we build is optimised for speed from the ground up - caching, image optimisation, script management, and server configuration. A fast website ranks better, converts better, and provides a better experience for every visitor. Custom Plugin Development When standard plugins don't solve the problem, we build the solution. Our development capabilities include custom WordPress and WooCommerce plugins - meaning there is virtually no functionality limitation on what we can build for your business. Full Technical Stack Setup Domain, Cloudflare, hosting, SMTP, SSL, Google Analytics, Google Search Console, and everything else covered in our complete setup process - all handled before launch. What Sets Us Apart - No templates - every website is custom designed for your business - Strategy first - we research before we design, and design before we develop - Conversion focused - every decision is made with your business goals in mind - Google Partner - we know what Google needs and build accordingly - WordPress & WooCommerce Agency Partners - certified expertise, not generalists - Custom development capabilities - no problem is too complex, no functionality request is out of reach - Transparent pricing - clear scope, clear cost, no surprises - Direct management - your project is handled personally by George Athanasopoulos from brief to launch - Best-in-class support - fast, direct communication throughout the project and beyond Who This Is For - Businesses that need a website that actually generates revenue, not just looks good - Companies with an outdated website that no longer reflects their brand or serves their goals - New businesses that want to launch with a professional, high-performing online presence from day one - Businesses that have been burned by cheap template-based development and want it done properly Ready to Build Something That Works? → Start Your Project
Website Maintenance
A website is not a one-time project. The moment it goes live, it needs to be kept updated, monitored, secured, and functioning correctly - every single day. Without ongoing maintenance, even a perfectly built website will deteriorate over time, become vulnerable to security threats, and eventually break. We offer ongoing website maintenance plans designed for businesses that want their website to remain stable, secure, and professionally managed without having to think about it. What Happens Without Maintenance - WordPress, plugin, and theme updates pile up - each one a potential security vulnerability or compatibility issue waiting to happen - An outdated plugin gets exploited and your website gets hacked - A plugin update applied without testing breaks your contact form, your checkout, or your homepage - and you don't find out until a customer tells you - Your website goes down at 2am and nobody knows until the next morning - Your SSL certificate expires and browsers start showing security warnings to your visitors These are not edge cases. They happen regularly to unmaintained websites. Our Maintenance Plans We offer three plans designed around the complexity and risk profile of your website. Care For Standard Business Websites For company websites, landing pages, and service-based websites that need reliable updates, security monitoring, and ongoing stability. Includes monthly updates, 24/7 uptime monitoring, security checks, backup verification, form monitoring, and a monthly status report. Active For Dynamic WordPress Websites For websites with more functionality — booking systems, multilingual setups, directories, and advanced WordPress configurations. Everything in Care, plus twice-monthly update cycles, advanced compatibility checks, performance and database cleanup, priority support, an active firewall and malware scanner, and monthly small fixes included. Commerce For WooCommerce Websites For ecommerce stores where stability directly affects revenue. Everything in Active, plus WooCommerce-specific update checks, cart and checkout flow testing, payment and shipping verification, order process monitoring, and enhanced monitoring on revenue-critical pages. A problem with your checkout costs you sales — we make sure it doesn't happen unnoticed. What Every Plan Includes Regardless of which plan you're on, every maintained website receives: - Regular WordPress, theme, plugin, and PHP updates - applied carefully and tested - 24/7 uptime monitoring with checks every 5 minutes - we know before you do if something goes wrong - Form submission monitoring - we detect failed form deliveries immediately and investigate - Backup verification - we confirm your backups are valid and recoverable, not just that they exist - Monthly status report - a full summary of everything done, your uptime rate, performance score, updates applied, and security status - Full support access - reach us by email, phone, WhatsApp, or Viber Response Times For critical issues - website down, payment problems, checkout not working - we respond and act immediately. For non-urgent requests and minor adjustments, we respond within 48 hours. Who This Is For - Businesses that want their website professionally managed without having to think about it - WooCommerce stores that cannot afford downtime or checkout failures - Companies that have been burned by a hacked or broken website in the past - Anyone currently managing updates themselves and looking to hand it off to experts View Full Plan Details For a complete breakdown of what each plan includes: → Website Maintenance Plans
Ecommerce Development
Selling online is not just about having a product page and a checkout button. A successful ecommerce store is built around how your customers browse, decide, and buy - and how your business manages orders, stock, shipping, and growth behind the scenes. We build WooCommerce stores that work properly on both sides of the screen. Every project is managed directly by George Athanasopoulos, Managing Director of ATH Development - the first certified WooCommerce Agency Partner in Greece, verified and listed on the official WooCommerce Partner Directory. Why WooCommerce WooCommerce powers over 30% of ecommerce websites globally and runs on WordPress - the platform that powers 43% of the entire internet. It gives your business full ownership of your store, full control over design and functionality, and no platform restrictions or forced transaction fees. Unlike hosted platforms such as Shopify, your store is yours. You're not renting it. What We Build Custom WooCommerce Store Every store is built from scratch - custom designed, custom configured, and tailored to your products, your customers, and your business workflows. No templates, no shortcuts. Conversion-Focused Structure Your store is architected to support trust, clarity, and purchase intent. Product pages, category structures, filters, navigation, and checkout flows are all designed to reduce friction and move visitors toward buying. Product & Catalog Architecture We organize your product catalog so it makes sense to both your customers and search engines - clear categories, logical filters, scalable structure that grows with your inventory. Mobile-First Development Over 70% of ecommerce traffic comes from mobile. Every store we build is developed mobile-first, ensuring smooth browsing and checkout on all devices. Payment Gateway Integration We integrate and configure all major payment gateways - Stripe, Viva Wallet, PayPal, and others - ensuring reliable, smooth checkout flows for your customers. Shipping & Courier Integration We configure shipping methods, zones, rates, and courier integrations based on your actual logistics setup - not generic defaults. Inventory & Order Management Your store is set up to support efficient day-to-day operations - stock tracking, order management, invoicing flows, and everything your team needs to process orders without unnecessary complexity. SEO Foundations Every store includes proper technical SEO setup from day one - optimized URL structure, metadata, schema markup, sitemap, Search Console integration, and fast loading speeds. Your store is ready to rank from the moment it launches. Performance Optimization Most stores we build achieve 80-95+ on Google PageSpeed. Speed is not an afterthought - it's built into the development process from the start, because a slow store loses customers before they even see your products. Tracking & Marketing Readiness Your store is set up to support Google Analytics, Google Ads, Meta Ads, and conversion tracking correctly from day one - so your marketing campaigns have accurate data to work with. Timelines & Scale - Standard ecommerce build: 4-6 weeks - Advanced builds with custom features or large catalogs: 6-8 weeks - Store redesign: 3-5 weeks depending on scope We typically set up 10-30 products as part of the initial build. For larger catalogs, we handle bulk imports or guide your team through a structured upload process. Certifications - Official WooCommerce Agency Partner - first certified agency in Greece - Google Partner - Google Ads Search Certified - Google Shopping Ads Certified - Skroutz Expert Who This Is For - Businesses launching their first online store and wanting it done properly from day one - Existing stores built on poor foundations that need a proper rebuild - Businesses migrating from Shopify, Skroutz, or other platforms to a self-owned WooCommerce setup - Companies that need a store that supports not just sales but full business operations Ready to Build Your Store? → Start Your Project → View Ecommerce Portfolio
Professional Email Hosting
If your business relies on email for communication with clients, partners, and suppliers, the infrastructure behind that email matters more than most people realise. For growing businesses that take their communication seriously, upgrading to a dedicated professional email platform is one of the most impactful and cost-effective steps you can take. We set up and configure Google Workspace and Microsoft 365 (Exchange) for businesses ready to make that move. Where Most Business Emails Are Hosted Today When a website is built and email accounts are created - such as info@yourbusiness.com - those emails are typically hosted on the same web hosting server as the website itself. This works perfectly well at the start and for many smaller operations. However, web hosting servers are shared environments. Your email sits on the same IP address as potentially hundreds of other businesses and websites. If one of those businesses gets hacked, starts sending spam, or gets flagged by Google or Microsoft, the entire IP address can be blacklisted - affecting every business on that server, including yours. Your emails may start landing in junk folders without any warning and without anything being your fault. This is not a criticism of web hosting for email - it is simply the nature of shared infrastructure and a reality worth understanding as your business grows. The Next Step: Dedicated Professional Email Hosting Google Workspace and Microsoft 365 are the industry standard for professional business email. When your email is hosted directly on Google's or Microsoft's infrastructure, you are no longer sharing an IP with anyone. Your emails are sent from some of the most trusted and reputable mail servers in the world - which means dramatically better deliverability and far less risk of landing in spam folders. This is one of the main reasons why emails from @gmail.com and Microsoft-hosted domains consistently reach inboxes, while emails from web hosting servers sometimes do not. Key Benefits Better Email Deliverability Emails sent from Google or Microsoft infrastructure carry a significantly higher trust score. Your emails reach inboxes - not junk folders. This matters enormously for sales outreach, client communication, and any email where being seen is critical. No Shared IP Risk Your email reputation is entirely your own. You are not affected by the behaviour of other businesses on a shared server. If someone else gets flagged for spam, it has no impact on you. Professional Storage & Access Google Workspace and Microsoft 365 offer generous mailbox storage, accessible from any device, browser, or email client - with full sync across desktop, mobile, and web. No more storage limits or emails stuck on a single device. Advanced Security & Control Enterprise-grade security including two-factor authentication, admin controls, audit logs, device management, and data protection policies. You control who has access to what, and your business data is protected by Google's or Microsoft's security infrastructure. Collaboration Tools Included Both platforms include far more than just email. Google Workspace includes Drive, Docs, Sheets, Meet, and Calendar. Microsoft 365 includes Teams, OneDrive, Word, Excel, and more - all integrated with your email and accessible from anywhere. Professional Credibility A business email backed by Google or Microsoft infrastructure - with proper DKIM, SPF, and DMARC records correctly configured - signals professionalism and reliability to anyone you communicate with. Which Platform Is Right for You? Both Google Workspace and Microsoft 365 are excellent options. The right choice depends on your team's existing habits and preferences: - If your team already uses Google products (Chrome, Google Docs, Drive, Android) - Google Workspace is the natural fit - If your team uses Windows, Office applications, or Teams - Microsoft 365 makes more sense We advise you on the right choice during the setup process based on your specific situation. What We Handle - Platform selection and account setup - Domain verification and DNS configuration (MX records, SPF, DKIM, DMARC) - Migration of existing emails from your current hosting if needed - User account creation and configuration - Email client setup on desktop and mobile devices - Testing and verification before go-live Who This Is For - Businesses that rely on email as a primary communication channel - Teams with multiple people who need shared access to calendars, contacts, and files - Any business experiencing email deliverability issues or emails landing in spam - Growing businesses that want their infrastructure to match their professionalism Ready to Upgrade Your Email? → Start Your Project
WooCommerce Development
WooCommerce is the world's most powerful and flexible ecommerce platform - and when it is built and configured correctly, it can support virtually any business model, any product type, and any level of scale. We specialise exclusively in WooCommerce development, making us one of the most experienced teams you can work with for anything related to your online store. ATH Development is the first certified WooCommerce Agency Partner in Greece - verified and listed on the official WooCommerce Partner Directory. What WooCommerce Development Covers WooCommerce development goes beyond building a standard online store. It covers the full technical implementation of your store's functionality - how products are structured, how customers browse and buy, how orders are processed, how payments are handled, and how everything connects to the tools and systems your business already uses. Whether you need a straightforward product catalogue with a clean checkout, or a complex store with custom product configurators, subscription billing, automated shipping integrations, and multi-channel sales - we build it. What We Build Custom Store Configuration Every WooCommerce store we build is configured from scratch based on your specific business model. Product types, pricing structures, tax settings, shipping logic, checkout fields, and order flows are all set up to match exactly how your business operates - not a generic default. Custom Product Types & Configurators Standard simple and variable products are just the beginning. We build custom product types, configurators, and builders that allow your customers to personalise, configure, or customise what they order - whether that is selecting materials, uploading files, choosing dimensions, or building a bundle. Payment Gateway Integration We integrate all major payment gateways used in Greece and internationally - Viva Wallet, Stripe, PayPal, Alpha Bank, Piraeus Bank, and others. Every integration is tested end to end to ensure payments process reliably and customers never hit a dead end at checkout. Shipping & Courier Integrations We connect your WooCommerce store to courier providers and shipping platforms - automating label generation, tracking, and fulfilment workflows so your team spends less time on manual logistics and more time growing the business. WooCommerce Subscriptions Recurring billing, subscription products, trial periods, upgrade and downgrade flows, failed payment handling, and renewal automation - fully set up and tested. Ideal for businesses selling services, memberships, or consumable products on a recurring basis. Booking & Appointment Systems For businesses that sell time - appointments, rentals, services, accommodation - we implement WooCommerce-based booking systems that handle availability, scheduling, deposits, and confirmation flows. B2B & Wholesale Functionality Custom pricing tiers, wholesale registration, VAT handling, minimum order quantities, and role-based access for trade customers - all within WooCommerce without the need for external platforms. Custom Plugin Development When no existing plugin solves the problem, we build it. Our custom WooCommerce plugin development covers anything from custom checkout fields and order flows to deep integrations with third-party systems, ERPs, CRMs, and external APIs. Performance Optimisation A WooCommerce store has specific performance requirements that go beyond a standard WordPress website. We optimise at every level - database queries, product catalogue caching, checkout performance, and server configuration - to ensure your store loads fast even under high traffic. WooCommerce Automations We connect your store to the tools and systems that save your team time - automated emails, abandoned cart recovery, shipment label generation, inventory sync, CRM connections, and more. Your store works harder so your team doesn't have to. Our Approach Every WooCommerce project starts with understanding your business - how you sell, how you fulfil, how you communicate with customers, and where the friction points are. We design the technical solution around your actual operations, not the other way around. We do not build stores and walk away. Every client has access to our full support, and we recommend an ongoing maintenance plan to keep the store updated, monitored, and running correctly over time - because a WooCommerce store that processes real revenue needs consistent care. Who This Is For - Businesses launching a new online store and wanting it built properly from day one - Existing WooCommerce stores that need custom functionality beyond what standard plugins offer - Stores migrating from other platforms such as Shopify, Skroutz, or OpenCart - B2B businesses that need wholesale or trade-specific ecommerce functionality - Any business with a complex product, pricing, or fulfilment model that standard ecommerce setups cannot handle Ready to Build or Improve Your WooCommerce Store? → Start Your Project